Business Administration · Diploma
National Diploma inSales & Marketing
Examined by KNEC. Comprehensive marketing diploma covering brand management, market research, international marketing, sales force leadership, and digital consumer campaigns.
Program Structure & Curriculum
Stage-by-Stage Breakdown with Certified Practical Units
Module I
Units & Practical Topics Covered
- Principles of Marketing
- Sales Management
- Business Communication
- Economics
Module II
Units & Practical Topics Covered
- Consumer Behaviour
- Marketing Research
- Public Relations
- Quantitative Methods
Module III
Units & Practical Topics Covered
- International Marketing
- Strategic Marketing Management
- Marketing Planning & Attachment
Learning Pathway
Your Road toProfessional Competence
- Select Your Accredited Path: Choose from TVETA, KNEC, KASNEB, ABMA UK, or Gretsa University diploma and certificate pathways tailored for today’s job market.
- Master Practical Skills in Dedicated Labs: Learn through hands-on practice in high-speed computer labs, commercial catering kitchens, and tailoring design suites.
- Complete Industrial Attachment & Graduate: Secure a mandatory 3-month corporate internship through our liaison desk, pass national exams at our center, and launch your career.
