Business Administration · Certificate
Professional Certificate inSales & Marketing (Modules I–II)
Examined by KNEC. Prepares students for dynamic sales environments, customer relationship management, digital marketing basics, consumer behavior, and territory sales planning across Modules I and II.
Program Structure & Curriculum
Stage-by-Stage Breakdown with Certified Practical Units
Module I (6 Months)
Units & Practical Topics Covered
- Principles of Marketing
- Selling & Sales Management
- Business Communication
- ICT
Module II (6 Months)
Units & Practical Topics Covered
- Consumer Behaviour
- Marketing Research
- Advertising & Public Relations
- Entrepreneurship
Industrial Attachment & Capstone
Units & Practical Topics Covered
- Supervised Workplace Attachment (3 Months)
- Industry Competency Assessment
- Technical Capstone Portfolio & Defense
Learning Pathway
Your Road toProfessional Competence
- Select Your Accredited Path: Choose from TVETA, KNEC, KASNEB, ABMA UK, or Gretsa University diploma and certificate pathways tailored for today’s job market.
- Master Practical Skills in Dedicated Labs: Learn through hands-on practice in high-speed computer labs, commercial catering kitchens, and tailoring design suites.
- Complete Industrial Attachment & Graduate: Secure a mandatory 3-month corporate internship through our liaison desk, pass national exams at our center, and launch your career.
